PURUS LABS THEATRIM
RATIONALE FOR CREATION
The weight loss/thermogenic category has been stagnant and lacking ingenuity for quite some time. With an overwhelming percentage of our population being overweight, and an even larger percentage whom would still like to shed a few pounds, the case should be quite the contrary. Compound this with the fact that it boasts one of the industry’s largest market categories by consumer demand, and you can see the clear need for attention and innovation.
TheaTrim is our answer.
We are proud and excited to be the world’s first company to introduce Teacrine, a nature-identical compound proven to enhance psychometric indices of energy and endurance. We’ve combined it with a research-drenched supporting cast of other materials designed to increase energy, overall sense of well being, thermogenesis, and stored fat utilization through strategic neurochemical pathway manipulation. Best of all, Teacrine doesn’t seem to cause habituation, therefore consumers are less likely to develop a tolerance with TheaTrim as with other energy and weight loss products.
TeaCrine (theacrine) is a nature identical compound found in certain botanical sources that has been shown to positively act on both dopaminergic and adenosinergic nuerochmical pathways (i.e. mood and stimulation). By strategically and favorably manipulating these complex pathways, enhanced energy, improved concentration, and reductions in fatigue are experienced. Although structurally similar to caffeine, preliminary evidence suggests lesser signs of tolerance, therefore your body won’t become desensitized over time requiring increased dosages. Essentially, Teacrine provides all the weight loss benefits of caffeine, plus some, but with less central nervous system stimulation and less build up of tolerance.
Dicaffeine malate & Caffeine anhydrous are also included for their famed effects on alertness, energy, and appetite suppression. Dicaffeine malate crosses the blood-brain barrier more rapidly than the benchmark, caffeine anhydrous, so we’ve included both to achieve somewhat of a tiered stimulatory effect.
Methylcobalamin & SAMe (S-Adenosyl methionine)
Included for methyl group metabolism and tri-monoamine modulation. In short, they support an overall better sense of well being through neurochemical involvement with norepinephrine, dopamine and serotonin.
Citrus Bioflavanoid complex (std. for hesperidin)
Specifically included for CYP 450 inhibition, an endogenous protein designed to oxidize (break down) certain substances such as caffeine. By blunting this, we can increase the active life of these molecules. This gives our caffeine blend more bang for the buck.
White Willow Bark extract (std. for salicin)
Salicin acts like nature’s aspirin, thinning the blood allowing for more rapid circulation and delivery of paired compounds. Aspirin and caffeine have long been used in conjunction due to their synergistic nature, both for pain and weight management. We have included it as somewhat of a formula accelerant, as it makes sure no time is wasted delivering these caffeine alkaloids to their receptors where they can begin doing work.
Rauwolfia Vomitoria (root bark extract)
Added precisely for alpha adrenergic receptor antagonism. Alpha receptors inhibit fat loss. Beta receptors stimulate fat loss. Most stubborn, high density fat areas, such as the lower back on males and the hips/thighs of women, contain a higher ratio of alpha to beta receptors. If we can antagonize (blunt) the alpha receptors while simultaneously stimulating the beta receptors, we create an ideal scenario for fat mobilization and weight loss.
USAGE: To assess your tolerance, begin with 1 serving taken with food. If tolerance permits, you may consume up to 4 servings throughout the day. Do not exceed 2 servings at any one time, and do not consume within 4-6 hours of bedtime.
SUMMARY: Through its flagship ingredient, Teacrine, Purus Labs’ TheaTrim is an ingenuitive and novel approach to weight loss and energy stimulation. Through identifying, focusing on, and addressing specific neurochemical and metabolic pathways, TheaTrim is a synergistic force specifically aimed at the issues surrounding fat loss and energy production. Uniquely, due to its specific formulation, consumers are less likely to develop a tolerance as well. This means consistent delivery of results without the need for increasing the dosage.